A quick tip this month; if you are looking to attract local business, one of the best ways is by getting yourself onto the Google map results because Google loves to show local results. As they only show three results, the likelihood is that the user will select one of those.
One way we have found to get on the map is by making sure your Google “My Business” page is up to date. If you don’t have one, simply click on the link below and set that up as a priority.
Once you have set up or updated your Google “My Business” page, then ask your customers to write and share reviews on your business page, this better helps Google to rank you.
It is really simple to do, but so often gets overlooked.
About the Author
Jason Hulott is Business Development Director at SpeedieConsulting. SpeedieConsulting is a full-service digital marketing agency for insurance and finance companies. They help insurance and finance businesses that wish to use the internet to take control of their revenue and traffic generation online. They provide a range of services including compliant web content, lead generation and social media support. For further information about SpeedieConsulting, please visit: http://www.speedieconsulting.co.uk
All marketing and advertising must be an accurate description of the product or service. It must be legal, decent, truthful, honest and socially responsible (not encouraging illegal, unsafe or anti-social behaviour). There are regulations which restrict what you can and cannot do. As well as the regulations, there are two advertising codes of practice which you need to follow to help you advertise legally. Before you embark upon any marketing, please ensure your communications are fully compliant.